Manager / Asst. Manager - Marketing - Chennai

Chennai, Tamil Nadu, India Full-time

Job Responsibilities

  • Explore suitable alliances having brand fitment with most of the nationalized banks, telecom giants, aviation industry, etc.


  • Responsibilities ranging from partnership feasibility study, commercial negotiations, operational or technical set-up, and development of marketing plan including launch offer and subsequent joint promotions.


  • Residential & Retail Alliances.


  • Handling partnerships with E-Commerce partners, Hotels, Car rentals, Lifestyle, BFSI, Telecom, Airlines, Utilities sector companies.


  • Revenue Generation explore new avenues for business.


  • Responsible for relationship management with alliance partners; handle contractual discussions and performance monitoring. Tasks include routine contract amendments, technical and rate renegotiations.


  • Execute Marketing Strategy and ensure a consistent image is being portrayed. 


  • Actively executing BTL and ATL activates and corporate tie ups. 


  • Be proactive in developing publicity opportunities and effectively dealing with media.


  • Maintain and update all necessary internal and external signage.


  • Create ongoing in-house promotions and activities to stimulate sales, staff and customers.


  • Give inputs on business decisions by staying on top of wellness industry trends.


  • Consistently develop and grow retail sales through training, tools and monitoring. 


  • Exhibit a professional attitude, diplomacy and an ability to handle difficult situations.


  • Maintain fresh, effective programs to consistently retain and grow customer base.


  • Develop and maintain compensation guidelines for customer complaint handling.




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