Manager / Asst. Manager - Marketing - Chennai

Chennai, Tamil Nadu, India Full-time

Job Responsibilities

  • Explore suitable alliances having brand fitment with most of the nationalized banks, telecom giants, aviation industry, etc.

 

  • Responsibilities ranging from partnership feasibility study, commercial negotiations, operational or technical set-up, and development of marketing plan including launch offer and subsequent joint promotions.

 

  • Residential & Retail Alliances.

 

  • Handling partnerships with E-Commerce partners, Hotels, Car rentals, Lifestyle, BFSI, Telecom, Airlines, Utilities sector companies.

 

  • Revenue Generation explore new avenues for business.

 

  • Responsible for relationship management with alliance partners; handle contractual discussions and performance monitoring. Tasks include routine contract amendments, technical and rate renegotiations.

 

  • Execute Marketing Strategy and ensure a consistent image is being portrayed. 

 

  • Actively executing BTL and ATL activates and corporate tie ups. 

 

  • Be proactive in developing publicity opportunities and effectively dealing with media.

 

  • Maintain and update all necessary internal and external signage.

 

  • Create ongoing in-house promotions and activities to stimulate sales, staff and customers.

 

  • Give inputs on business decisions by staying on top of wellness industry trends.

 

  • Consistently develop and grow retail sales through training, tools and monitoring. 

 

  • Exhibit a professional attitude, diplomacy and an ability to handle difficult situations.

 

  • Maintain fresh, effective programs to consistently retain and grow customer base.

 

  • Develop and maintain compensation guidelines for customer complaint handling.